Twenty years ago when I went to Hong Kong for the first time, I was amazed out how cheap McDonald's was. I know, go all the way to the Far East and what are you doing eating that American crap! I am a very adventurous eater, I try anything. I love to eat strange foreign things. Breakfast however is a different story. Asian breakfast is just too bland. When it starts with a bowl of rice porridge, things can only go downhill from there.
I recently went to Hong Kong again and found myself transported back 20 years. McDonald's is still cheap there! The Economist magazine puts out a Big Mac Index every year showing the price of a Big Mac in 120 countries. (Check out the chart I posted, you will need to click it to enlarge the chart). The purpose is to show purchasing power parity and the over or undervaluation of foreign currencies against the dollar. For example you will pay over $7 US Dollars for a Big Mac in Scandinavia and only $1.41 in China. This shows the overvalued Kroner and the Chinese Yuan is undervalued to the US Dollar.
The second cheapest place to buy a Big Mac in the world was Hong Kong. The interesting piece of this fast food puzzle is the Hong Kong Dollar has been pegged to the USD since 1983. Hong Kong also has relatively high labor costs now and the rents so high you would get vertigo writing the check each month. Hong Kong, Tokyo, Manhattan and London are always neck and neck for the highest commercial rents in the world.
So what gives? When I can go to Causeway Bay and order two English muffins, sausage and scrambled eggs and orange juice for $2.50 US and get a bowl of crawfish bisque for an extra .80 cents, this is fast food heaven! I find the McDonald's Hong Kong prices 60% cheaper than Manhattan prices.
With a pegged currency the only explanation is the lack economic restraints. Could 60% of the costs be chalked up to regulatory and bureaucratic fat? According to the Heritage Foundation’s annual Index of Economic Freedom ranking, they put Hong Kong again at #1 for 2008 for economic freedom. http://www.heritage.org/Index/country.cfm?ID=HongKong
Hong Kong runs a tight ship. Last week they announced that they had an extra 5 Billion (In US Dollars) they needed to return to tax payers. This was not an American style rebate to help juice the economy by printing more money. It was an actual old fashion kind of surplus. The kind that you have when more money is left over after you pay all the expenses, you know those strange exotic types of surpluses. The tax payers will get a 75% rebate on their taxes paid and the checks will be sent out over an 11 month period. When asked why so long to get the rebates out, finance minster Tsang said, “we do not want to send out the checks immediately because we fear taxpayers will spend the money and worsen inflation”.
What a contrast to the politicians here in the America. They want people to spend it, and fear they might save it.
Can high tax rates, soaring budget and trade deficits and a choking regulatory environment explain why a Big Mac is 60% more expensive here than in Hong Kong? I think so, I would love to hear your take on it. Meanwhile “I’ll take the crawfish bisque and some fries to go please.”


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