Local franchisee solves big financing problems for small companies.

I had a chat with Brian Birnbaum, the CEO of Liquid Capital. They have been providing receivable financing for the past eight years and have a very interesting franchise model. Low start up costs for franchisee, global reach and I have never heard of anyone franchising in this space before.

The market for receivable financing is a 1 trillion dollar market worldwide. The client that needs the money is usually miles or continents apart from their vendors or suppliers that have their inventory or products. From a credit risk stand point how can they bridge the gap and still have a funding alternative if I am not a fortune 1,000 company?

You see, if you have size, global banks line up to give you a variety of solutions. The real opportunity is the inefficient market of the small business operator. They have slipped through the financing cracks of the major banks and wire house funding companies because they are too small and expensive to service.

Liquid Capital realized if they could get a local Franchisee that could operate without an office, process the risk centrally and provide receivable financing to the Franchisee to market locally, They could put together a bunch of small niche local needs into one giant global factoring company.

Liquid Capital intends to become the Starbucks of receivable financing and they are well on their way. Listen as Brian explains how the market works. What they do for the franchisees and what services the franchisee can provide their clients. Go to liquidcapitalcorp.com to learn more.

Play it now!